THE VICKY ROWE COLLECTION encapsulates the designers vision of vintage inspired wedding dresses with a fashion forward edge. Each dress is created using exquisite couture craftsmanship and stitched by hand, her wedding gowns have a timeless elegant quality and are true heirloom pieces. Since launching the company from her studio in Snowdonia, Wales in 2013; Vicky has introduced her couture statement gowns to brides all over the world. Her creative use of colour, intricate beading, flattering silhouettes and signature style create a striking yet effortlessly chic show stopping look. These are wedding gowns brides want to wear again, not simply for one day and due to demand she offers a service where brides can purchase different coloured under slips to switch the look so these dresses become key pieces in their wardrobes.
In December 2015 Vicky launched her highly anticipated second collection – The Nouveau Collection’ an exquisite array of vintage style wedding dresses, perfect for the contemporary bride with a fashion forward edge. Inspired by 1970s bohemian style – think floaty sleeves, effortlessly draped tulle, and the meticulous embellishments and Art Nouveau beading that have become a trademark of Vicky Rowe’s designs. The brand new collection showcases each of these wonderful elements offering a sophisticated and romantic selection of wedding gowns for brides that want to turn all heads on their special day.
Vicky Rowe, Founder and Designer, says, “This collection blends many of my favourite style statements from bygone eras, utilising the classic boho 1970s silhouette and adding sumptuous Art Nouveau beadwork. The result is very unique – perfect for the bride that prefers a timeless look that will never go out of style, rather than a trend-led look that might become dated very quickly.”
In January 2017 Vicky launched her separates and 'Heritage' collection, reproduction beaded gowns that can be worn a multitude of ways to take brides from the ceremony to reception to the dance floor. All of these dresses cost under £1,000.
Vicky Rowe is an entirely self-taught designer, which means her collections are always totally unique. She also places huge importance on ethical production, working with master craftsmen from India, all of whom are part of the Fair Trade movement. Mass production and fast fashion play no part in Vicky’s couture collections – the hand-beaded dresses are put together by teams of committed experts, so brides are guaranteed to feel even more special wearing their bespoke gown. She hand selects the materials from local businesses in India not big manufacturers, supporting small businesses of local people and putting money back into the local communities there is something she feels passionate about.
As well as the wedding dress collections, Vicky produces a stunning range of bridesmaid dresses and bridal accessories that complement the dresses perfectly. Focusing mainly on chapel-length Juliet cap veils, the accessory collection offers brides a beautiful headpiece that frames their face and adds a touch of real vintage glamour to their bridal look.